To create a unit that would inspire and create impact. The response...A solution that would change the face of the sector with a bold, colourful, and impactful design.


National branded retailers including Curry's and Comet and independent Specialists.


Valley broke all category conventions with the launch of the SKY HD unit, delivering a unit that created stand-out, impact and conveyed the message of the product to the consumer. Though some major retailers had reservations with the unit’s radical look they were reassured by Valley’s in-depth research and results.