William Grant and Sons have a vast brand portfolio featuring some of the most recognisable global spirit brands. Within a competitive market at a key sales period, they needed a stand out in-store solution to deliver an impactful, engaging and interactive branded space for their full range of spirits.
Our experienced design team created an immersive, magical Winter Wonderland aesthetic presenting product ranges as seasonal gifting. Enabling TapScan as part of the display created an engaging space for the customer, whilst delivering a digital and physical brand experience with bespoke product landing pages generating important customer insight. QR codes led the consumer to exclusive cocktail recipes to try themselves, furthering the brand experience at home.